For this reason, we at the Beetroot team have created a list of 10 tips on how to prepare to start a business:
You are probably tired of working for someone else and have the desire to focus your creativity and commitment on building something of your own, something that reflects your way of being, your values. Or maybe you are a young person who, having finished your studies, feel strongly motivated to undertake an entrepreneurial path. In both cases, the advice is to follow your desire, taking risks personally, testing your abilities. But you must also be aware that your work will be an expression of your life, without any distinction.
Focusing only on your entrepreneurial project could lead to decontextualizing your activity. It is important to also dedicate time to everything that revolves around your project to maintain a broad vision and keep inspiration alive. Knowing the context where your idea is born is important for growth.
You will often have to make choices or find immediate solutions; do not follow the crowd, do not be afraid to operate differently from others. Trust your intuition, even at the risk of making some mistakes; only in this way will you find the solution best suited to your needs.
Focus on creating your vision by including not only material aspects but also feelings. Give space to your thoughts, your dreams, your vibrations. How do you want your life and work to be? Create a mental image of it and live as if it has already been done. Thought and feeling always precede "reality".
Every type of business needs a business strategy; plan it from the start to create your competitive advantage in the market.
Starting a new business always involves limited resources; for this reason, entrepreneurs, especially young ones with few financial resources, tend to do everything themselves: branding, web design, marketing, product design, etc. During the start-up phase, to have the necessary skills without necessarily hiring employees, which would require a still prohibitive resource commitment, simply establish collaborations or exchanges quantified by time. This will help you have the right skills to support your product development.
Build your network, manage exchanges, participate in projects of other organizations, connect with people more experienced than you, who will become your mentors and help you build solid and lasting relationships that will allow you to grow and start your business.
Especially online, some will try to deceive, scam, or steal from you. Small business owners are a particularly attractive target for scammers since they make independent spending decisions and require new products and services to grow their activities. Always verify the transparency of what is offered to you.
It is important to remember that a dissatisfied customerโs comment is not a personal attack. Learn that a respectful response to a complaint or negative product review is a powerful long-term brand loyalty generator.
You worked to create a product; you brought it to market, established sales and distribution channels, and built brand recognition. Optimize the work already done by launching a second product on the market. The path for the second product will surely be much easier and faster.
Using facilities and networks like Beetcommunity provides you with a workspace and continuous dialogue with other professionals, allowing you to follow your instincts but with competence, receive the right advice by trusting othersโ experience, have a clear idea and build a strategy aimed at achieving your goals and success. But remember that starting a new business greatly depends on how much you believe in your idea, your willpower, and your ability to fight against the various obstacles you will encounter along your path.